Campaign this week launches a set of annual industry media awards
aimed at inspiring and rewarding excellence in media thinking.
The Campaign Media Awards will be a celebration of the craft of media
and have a very clear remit: to recognise the entries ’where media made
The impetus for the awards came from leading industry practitioners who
approached Campaign. The awards will send out a further signal that
media is now recognised as being at the heart of the British advertising
The awards have been created in consultation with several of those
They take on board concerns that the entry procedure be as simple and
concise as possible. Entry papers will be subject to a 500-word limit,
with a facility for the submission of further information should judges
at the shortlist stage so require. The shortlisted entries in each
category will be known ahead of the final judging.
The jury will be made up of top-level clients, media owners and agency
practitioners. The first chairman of the jury is to be John Perriss, the
chairman and chief executive of Zenith Media Worldwide.
Perriss said: ’The awards will publicly acknowledge and celebrate the
importance advertisers place on excellent media practice. As the brand
leader, Campaign’s championing of media is appropriate and very
Stefano Hatfield, the editor of Campaign, added: ’Campaign is delighted
to be able to respond to the media community’s initiative in approaching
us. We’re confident that these awards will fulfil the intention of
inspiring and rewarding excellence in media thinking.’
Further details, p7.