The billboard ad close to the Nottingham County Football Club ground shows a dog collar on a plate with the remains of a roast dinner. The ad asks: "If you wouldn't eat your dog, why eat a turkey?"
The dairy ad was removed after Nottingham County complained it was "not in keeping with [their] community and family-focused values".
According to Peta, turkeys are "fully conscious" when they are "dragged through electrified stun baths".
Mimi Bekhechi, the director at Peta, said: "Britons love animals, and if they thought about how turkeys feel pain and fear just as dogs and cats do, they’d trade in their drumsticks for a veggie roast in a heartbeat.
"Families can make this a merry Christmas for all by serving humane, delicious vegan meals."