Peter Mead leads tributes to David Abbott

Industry figures have paid tribute to David Abbott, one of the founders of Abbott Mead Vickers BBDO, who died suddenly on Saturday.

David Abbott: industry figures pay tribute to co-founder of Abbott Mead Vickers BBDO
David Abbott: industry figures pay tribute to co-founder of Abbott Mead Vickers BBDO

Peter Mead, who co-founded Abbott Mead Vickers with Abbott in 1978, said: "He meant more to me than I can possibly express in words. 

"He transformed my life from the moment I met him some 45 years ago. When he joined Adrian Vickers and me in our little agency it was like Lionel Messi joining Millwall. His talent catapulted AMV into the advertising stratosphere.

"I never saw him write a bad line of copy, could count on the fingers of one hand the number of times I saw him lose his temper and remember countless times when the three of us were helpless with laughter."

David Jones, the former chief executive of Havas, tweeted: "Very sad to learn of the passing of David Abbott - a privilege and honor to have worked at Abbott Mead Vickers under his amazing leadership." 

Jonathan Durden, a founder of PHD, which AMV bought in 1996, wrote: "David Abbott. RIP. Am in shock. A giant, a genius, a gentleman. X"

A full tribute to Abbott will appear in this week's Campaign.

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Why creative people have lost their way

What better way to kick off Campaign's relaunch than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).