Jeremy Lee picks Channel 4’s Grand National spot: "Bravo to 4Creative for another lively, dramatic promo. It’s just a shame that there aren’t more distinctive programmes like this for 4Creative to get stuck into." It was created by Chris Bovill and John Allison, and directed by Keith McCarthy through 4Creative.
Creative Director Competitive + Benefits April-Six, London (Central), London (Greater)
Creative Artworker £28,000 - 32,000 Dahling Ltd, London (Central), London (Greater)
Head of Influencer Marketing & Co-Creation £55000 per annum + exceptional benefits The Great & The Good, London
Sainsbury's has unveiled an energetic and joyful food-focused campaign that marks a "step change" in its advertising strategy.
To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.