Pick of the week: Macmillan Cancer Support

Sara Kimberley is moved by Macmillan Cancer Support’s TV spot: "For this ad to be different, yet still poignant, is commendable. The metaphor is clever and touching." It was written by Katie Welch, art directed by Neil Shanlin and directed by Barney Cokeliss through RSA Films.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).