James Swift thinks Moneysupermarket.com is on to a winning formula: "In lesser hands, ‘You’re so Moneysupermarket’ could have got really old, really fast. But, under Mother, the spots have only got better – and this wonderfully demented ad is the apex." It was directed by Fredrik Bond through Sonny London.
Creative Director Competitive + Benefits April-Six, London (Central), London (Greater)
Creative Artworker £28,000 - 32,000 Dahling Ltd, London (Central), London (Greater)
Head of Influencer Marketing & Co-Creation £55000 per annum + exceptional benefits The Great & The Good, London
Sainsbury's has unveiled an energetic and joyful food-focused campaign that marks a "step change" in its advertising strategy.
To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.