Pick of week: Samsung, CHI & Partners

Jeremy Lee is impressed by Samsung’s latest TV spot: "I love an epic TV ad and this one is big. Its size is not an extravagance, however, and artfully displays the cleverness of Samsung smart TVs." It was written by Neil Clarke, art directed by Jay Phillips and directed by Romain Gavras through Somesuch & Co.

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Why Cosabella replaced its agency with AI and will never go back to humans
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1 Why Cosabella replaced its agency with AI and will never go back to humans

In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.

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