Jeremy Lee is impressed by Samsung’s latest TV spot: "I love an epic TV ad and this one is big. Its size is not an extravagance, however, and artfully displays the cleverness of Samsung smart TVs." It was written by Neil Clarke, art directed by Jay Phillips and directed by Romain Gavras through Somesuch & Co.
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The Hobbit and Sherlock star Martin Freeman plays a rude wedding guest in Vodafone's first integrated ad campaign since the telecoms giant moved its UK ad business to Ogilvy & Mather earlier this year.
"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.