PICK OF THE WEEK

Mairi Clark chooses M&C Saatchi’s latest spot for BSkyB: ’I liked the other two executions in this campaign but not as much as this one.

Mairi Clark chooses M&C Saatchi’s latest spot for BSkyB: ’I liked

the other two executions in this campaign but not as much as this

one.



By using genuine fans with believable dialogue, they’ve made me consider

a subscription for Sky.’ Written by Pete Cain, art directed by Louis

Bogue, directed by Paul Gay through Outsider.



Topics

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).