Pinnington and Ashton join Cheil as global creative directors

Cheil Worldwide has appointed Dean Pinnington and Luke Ashton as global creative directors.

Samsung: London 2012 ad
Samsung: London 2012 ad

Pinnington and Ashton have worked together as creative consultants since 2008. They will report to Wain Choi, Cheil’s global vice-president and executive creative director.

While freelancing at Cheil previously, Pinnington and Ashton created a 2012 Olympics ad for Samsung.

The pair have also worked at major UK agencies including Abbott Mead Vickers BBDO and DDB UK.

Pinnington has had stints at Ogilvy & Mather and Collett Dickenson Pearce, handling clients including Historic Royal Palaces and Honda. Ashton began his career as a copywriter at the Formula One team McLaren and, at 29, became one of DDB’s youngest creative directors.

Ashton said: "We’ve had the fortune to learn from many creative directors, so we aim to use this varied experience to get the most out of the talented teams here."

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Martin Freeman fronts Vodafone UK's first integrated ad campaign by Ogilvy

The Hobbit and Sherlock star Martin Freeman plays a rude wedding guest in Vodafone's first integrated ad campaign since the telecoms giant moved its UK ad business to Ogilvy & Mather earlier this year.

Case study: How 'This girl can' got 1.6 million women exercising
Shares0
Share

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published

More