Feature

Pitch update

The £400 million global HSBC pitch is the most talked-about this week and the procurement consultancy Effco has been called in to handle the process. It seems the bank approached several networks before settling on Grey and BBDO to line up against the incumbent, JWT, for the business.

HSBC pitch underway
HSBC pitch underway

The BMW-owned Mini has finalised the shortlist for its integrated pitch, through AAR. The big news is that the incumbent DM agency, Lida, which was planning to pitch as part of M&C Saatchi Group, has been knocked out. The final list is The Corner, Dare, Engine, Iris and Profero.

The long-awaited npower advertising review has finally kicked off, with agencies being approached this week by AAR. The energy company is looking to move from a retained agency model to a roster. VCCP Blue, which handles the creative account, has declined to participate in the process.

SCA Hygiene has conducted chemistry meetings with networks gunning to take on the global advertising for Bodyform. The brand met with Grey, Abbott Mead Vickers BBDO and Adam & Eve/DDB, and should come up with a shortlist within a few weeks.

The Government Procurement Service, currently heads-down on its delayed creative pitch, has now put back its tender for the comms strategy, planning and related-services framework. Agencies have been told that information will go out in early January 2013 with an appointment expected in mid-April.

Final pitches for the B&Q media account are on Friday, with the incumbent agencies, MEC and ZenithOptimedia, battling it out.

Topics