Pitch Update

Harvester: part of Mitchells & Butlers, which is seeking digital CRM support
Harvester: part of Mitchells & Butlers, which is seeking digital CRM support

Ah, summer’s here, and what could be nicer than conducting some consumer research down the pub with a Toby roast? Good news, then, that Mitchells & Butlers, the operator behind pub and bar brands including All Bar One, Toby Carvery, Harvester and O’Neill’s, has kicked off a pitch process through AAR for digital CRM support. The incumbent, AIS, has worked with the company on a consultancy basis since July 2012.

The advertising review for the global Nissan Infiniti brand, announced in the US earlier this year, has started to hot up after months of inactivity. The review is being handled by The Roth Observatory out of Los Angeles and TBWA\Worldwide is the incumbent.

AAR has also been engaged by Rolls-Royce to conduct a review of its social media account; Engine, which handles CRM, is not affected by the process.

Pure Gym and The Gym Group’s merger plans have stalled, making the pitch to find agencies to promote the combined brand a dead duck. The companies were scheduled to merge but plans have been put on hold indefinitely. 18 Feet & Rising and Goodstuff Communications were in line to pick up the creative and media accounts, but are now in limbo.

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Meet the new breed of ad agency chiefs

A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.

Case study: How 'This girl can' got 1.6 million women exercising
Shares0
Share

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published

More