Pitch Update

The Rail Delivery Group, comprising passenger and freight operators and Network Rail, has kicked off its search for an advertising agency.

RDG: wants national activity in 2015
RDG: wants national activity in 2015

The body is preparing a campaign in 2015, which it claims is the first significant national activity since the 80s.

The BBC has expanded the review of its £5 million media account to include planning and buying for Orchestras and Singers, Worldwide, World Service and Global News. The consolidated business is expected to be worth £18 million per year. MEC holds the main BBC contract. World Service works with Oban, Global News uses 8 Million Stories and ZenithOptimedia handles the Worldwide account in the UK.

Paddy Power is considering the submissions for its UK advertising review, which is handled by Oystercatchers. The incumbent, Crispin Porter & Bogusky, is not repitching.

Sellafield, the decommissioned nuclear plant, is looking for an agency to create digital and social communications campaigns. The contract is worth £2-3 million over four years. Tenders must be received by 7 January 2015.

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1 Publicis Groupe withdraws from marketing and awards to focus on AI-powered platform Marcel

Publicis Groupe is pulling out of all marketing activity for the next 365 days - and won't be entering awards at Cannes next year - as it focuses its resources on developing Marcel, described by chief executive Arthur Sadoun as a ground breaking new platform.

Job description: Digital marketing executive
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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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