Power 100 2016: Musa Tariq, Ford

Musa Tariq

Ford

Chief brand officer

Tariq seems determined to retire with the best marketing CV ever. At just 34 years old, he has already worked at some of the world’s most desirable global brands, having had stints at Nike, Burberry and most recently Apple. Last month, he left the tech giant to join Ford, where he is responsible for "building and differentiating the Ford brand globally" through "compelling and culturally relevant" marketing communications, according to a statement from the US car company.

Share your congratulations and connect with Musa Tariq here  

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 The agencies that came top of the class in Campaign's School Reports

Campaign casts a critical eye over the performance of UK agencies after a year of contrasting fortunes to assess who gets full marks and who deserves detention.

Why Cosabella replaced its agency with AI and will never go back to humans
Shares0
Share

1 Why Cosabella replaced its agency with AI and will never go back to humans

In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.

Just published

More