Public View - What does the public think of the DCSF anti alcohol abuse ad?

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LONDON - The Department for Children, Schools and Families' 'Spin the bottle' campaign by Wieden & Kennedy was a hit with the target audience, but older viewers found its imagery confusing.

Watch the video above to find out more.

Watch the original ad 'Spin the bottle'



Video produced by Vox Pops International on behalf of Campaign.

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Twitter reveals insights from best social campaigns of 2015
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1 Twitter reveals insights from best social campaigns of 2015

Twitter UK's head of brand strategy reviews some of the best campaigns on the social media platform last year and shares insights to help brands in 2016.

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