Public View - Honda 'let it shine' by Wieden & Kennedy Amsterdam

LONDON - Hundreds of headlights illuminate Honda's latest ad - but did the public take a shine to it?

Play the video above to find out

Watch Honda 'let it shine' by Wieden & Kennedy Amsterdam

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Case study: How 'This girl can' got 1.6 million women exercising
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1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

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