View Orange 'I am' by Fallon
The ad tells the story of the various acquaintances and loves who help make up the personality of an individual. It had a mixed reaction from the industry, and received Campaign's Turkey of the Week award shortly after it was released. But what did members of the public think? Watch the video to find out.
Video produced by Vox Pops International on behalf
View previous Public View videos:
Public View - McDonald's 'planting' by Leo Burnett
Heinz 'deli mum' by Abbott Mead Vickers BBDO