Public View - Thomson 'staff' by BMB

LONDON - Beattie McGuinness Bungay has created the latest ad for Thomson - but what did members of the public think about it?

Thomson 'staff' by Beattie McGuinness Bungay

Watch the video above to find out.


  Video produced by
Vox Pops International on   behalf of Campaign.



View previous Public View videos:


Coca-Cola 'christmas on the coke side of life' by Mother
Waitrose 'Christmas at Waitrose' by MCBD
M&S 'home movie' by RKCR
Network Rail 'saturday' by Iris London
Ready Brek 'return of the glow' by WCRS
Tourism Australia 'billabong' by Baz Luhrmann
Sony HD 'quantum of solace' by Fallon
Citroën 'stayin alive' by Euro RSCG
Public View - Hovis 'relaunch by MCBD
Cadbury 'gorilla/trucks mash-up' by Fallon
Kwik-Fit 'amazed' by DDB
KFC 'today starts here' by BBH

Asda 'back to school' by Fallon

Orange 'together we can do more' by Fallon

BBC 'the journey to the East' by Damon Albarn and Jamie Hewlett
Snickers 'get some nuts' by AMV BBDO
Comfort 'nudists' by Ogilvy
McDonald's 'planting' by Leo Burnett
Heinz 'deli mum' by Abbott Mead Vickers BBDO
Orange 'i am' by Fallon

 

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Brands that forge an emotional tie are best protected from copycats
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1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

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