Razorfish hires ex-Lowe man Tesch

Razorfish has appointed Måns Tesch, a former global digital strategy director at Lowe Worldwide, to lead its strategic team in London.

Tesch: oversees strategy team
Tesch: oversees strategy team

Tesch has joined Razorfish as its executive strategy director to oversee a team of 16. His hire follows the departure of the head of strategy and planning, Adrian Gans, to Brand Union in January.

He most recently ran an innovation consultancy, called Tesch, along with his brother, Johan. The pair started one of the first digital creative agencies in 1996, the Stockholm-based Tesch & Tesch, but sold it to Lowe in 2002.

Tesch then joined Lowe Worldwide as its global digital strategy director, before becoming the digital strategy director at Fallon.

He said: "In a world where digital is everywhere, inspired strategic thinking will be instrumental in uncovering opportunities for a new dimension of creativity."

James Swift recommends

See more people moves

Read more

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Meet the new breed of ad agency chiefs

A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.

Case study: How 'This girl can' got 1.6 million women exercising
Shares0
Share

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published

More