Real Radio sets date for Wales rollout

GMG Radio's Real Radio brand will reach the whole of Wales on FM from the morning of 4 January, when it will broadcast in Mid and North Wales for the first time.

Real Radio: expanding in Wales
Real Radio: expanding in Wales
The expansion will come more than two years after GMG Radio won a beauty parade for a new FM licence in the area and 10 years after Real Radio first launched in South and West Wales.

Real Radio Wales has a weekly reach of 434,000 adults, according to the latest Rajar figures.

The station's daytime presenter line-up will not change and breakfast presenters Jagger and Woody will be the first on-air when the national coverage starts at 8am on 4 January.

However, Real Radio is looking for a new breakfast show sponsor to take over from ferry operator Stena Line when the station goes national.

The Real Radio brand targets the 24 to 44 demographic and is also available on FM in central Scotland and across the North West, North East and South and West Yorkshire. It is available on DAB in most major UK regions, and Real Radio Wales is on Sky and Freeview.
Topics

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).