Glasgow Rangers Football Club has launched its own monthly
magazine. Rangers costs pounds 2.25 and is produced by First Press
Publishing. It has a 40,000 print run and will compete against the
weekly Rangers News and the match-day programmes.
Faith Mowbray, the editor of Zone’s Manchester United magazine, has been
promoted to managing editor for all the company’s football titles.
Justyn Barnes, her deputy, has been made editor.
The fortnightly consumer magazine, Computeractive, published by VNU
Business Publications, will halve its 99p cover price for its 24
September issue and is planning further promotions before Christmas.
Meanwhile, the retail chain, Tandy, has taken out 300 subscriptions to
the magazine so its managers can gain ’clear computer information’.
Marks & Spencer is claiming record response levels to its first staff
recruitment campaign on radio. It went beyond classified ads for the
first time to boost staff levels at stores in Bristol and Bath. GWR’s
Recruitment Specialists put together the recruitment drive.
The cable company, NTL, says it is investing pounds 25 million over the
next two years to set up an internet-based home shopping and banking
service. It will be part of its digital television offering from next
The Scottish Daily Record is launching a Saturday magazine in a bid to
boost its circulation. Saturday will cover aspects of weekend life in
Scotland, including a TV, satellite and cable guide. It launches on 19
September and will be backed by a campaign through Faulds Advertising
and Feather Brooksbank.
George Clooney, the ER heart-throb, is to be the first man to grace the
cover of She, the monthly magazine for thirtysomething women, since the
50s. The National Magazine Company has put him on the cover of the
October issue in a bid to attract non-readers who may not have seen the
magazine since its February revamp.
ITV2 has gone public with some of the commissions which will form part
of its programming line-up when it launches in November. They include
Bedrock, a daily teenage magazine show; Soap Fever, a ’weekly indulgence
for soap fans’; a music review show, The Mix; and a factual football
programme, Sunday League.
Forbes is launching a title aimed at helping senior executives weave IT
into their business strategies. The bi-monthly Executive Edge: Strategic
Advantage Through Technology will go to New York-based Forbes’
subscribers in October. Subsequent issues will be sent to 50,000
controlled circulation recipients.
PA New Media has won the brief to provide news, sport and listings for
Zenda, NatWest’s information service which launched last week. Zenda
gives information to customers by telephone, fax, e-mail and post.
Independent Newspapers’ pre-tax profit for the six months to June 1998
fell by IRpounds 5 million year-on-year to IRpounds 34 million,
following its acquisition in March of the 53.2 per cent of Newspaper
Publishing it did not already own. Turnover rose by IRpounds 12 million
to IRpounds 288 million, the interim results revealed.
The Nationwide Building Society is sponsoring Goals Extra, Central TV’s
evening football highlights programme. The deal is worth pounds 60,000
over 35 weeks and will serve as a regional test for the advertiser.
Channel 5 has signed up as the first solus advertiser on Talk Radio’s
new London Macro, the station’s regional sell. The campaign, through
Walker Media, kicked off on 1 September and highlights the channel’s
improved picture quality in London.
John Mulholland, the ousted editor of the yet-to-be launched Sporting
Life and former media editor of the Guardian, is understood to be in
discussions about a future role within the Guardian Media Group.