FOR THE RECORD

Sky Television will launch its digital satellite service on 1 October and will offer consumers a package of channels from as little as pounds 5.99 a month, the satellite broadcaster announced last week. The company is also offering to instal digital reception equipment free of charge and aims to have around 50 per cent of the estimated 12 million pay-TV homes by 2003.

Sky Television will launch its digital satellite service on 1

October and will offer consumers a package of channels from as little as

pounds 5.99 a month, the satellite broadcaster announced last week. The

company is also offering to instal digital reception equipment free of

charge and aims to have around 50 per cent of the estimated 12 million

pay-TV homes by 2003.



The Radio Authority has received 13 applications for the new regional

licence for Central Scotland. Among the applicants are Jazz FM, Capital

Radio with its Fun Radio format, London News Radio with the Scottish

News Radio proposal and the Chrysalis Radio-backed the Edge consortium.

A decision will be made early in the new year.



A public interest test will be held by the Radio Authority regarding

Chrysalis Radio’s proposed takeover of Choice FM Birmingham from Soul

Media Ltd. Chrysalis’s Heart 100.7 station’s audience overlaps

significantly with Choice FM’s, and the closing date for comments is 2

September.



IPC has appointed Caroline Lowe as head of ad marketing for its Country

& Leisure Group. She joins from Haymarket Publishing where she was

research manager for the consumer group. Meanwhile, IPC has promoted its

new-media producer, Nick Wray, to media publisher. He will be

responsible for identifying new-media opportunities to generate

revenue.



Asda is posed to sign a deal with the cable and satellite company,

Flextech, to launch its own home-shopping channel on digital TV. Viewers

will be able to buy Asda’s goods by using their remote-control units.

The channel, which will include cookery, gardening, fashion and home

improvement programmes, will start with a dozen programmes made in the

run-up to Christmas, with a full channel launch late next year.



As part of its brand extension programme, Cosmopolitan has launched a

Virtual Makeover CD-Rom. Priced at pounds 29.99, it can be bought at

Dixons, Boots, John Lewis, W. H. Smith and PC World. The package allows

people to scan in a photo, try out hairstyles and cosmetics on the image

and experiment with looks.



Sarah-Jane O’Malley, who heads Emap On Air’s national sales teams for

the Magic radio brand, has been promoted to sales director of Emap On

Air’s Northern operation. She will oversee Emap’s three sales operations

in Leeds, Manchester and Newcastle.



Martin Campbell, the managing editor of Talk Radio, has been appointed

by the Radio Authority to be its head of programming and advertising. He

replaces David Lloyd, who will leave at the end of July.



IPC Magazines has poached Men’s Health editor, Phil Hilton, to work on

IPC’s new projects in the male lifestyle sector. Andy McDuff, managing

director of IPC’s Music & Sport Group, said: ’We are committed to growth

through launch and acquisition, and attracting talented players like

Phil are a key part of that.’



Channel 4 has decided to offer its Film Four a la carte movie channel to

Sky to retail and market to its digital subscribers. The channel will

show new Channel 4 films before they get a terrestrial airing and will

broadcast for 12 hours a day, between 6pm and 6am, seven days a week.

Channel 4’s chief executive, Michael Jackson (pictured), said the

channel would complement, not imitate, the mainstream Hollywood pay-TV

channels.



Equinox has been appointed to handle the strategic media planning and

buying for Vinopolis, an adult visitor attraction devoted to the world

of wine. The venue opens on London’s Bankside next year and hopes to

attract more than 500,000 visitors each year.



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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).