FOR THE RECORD

Mirror Group has appointed Sharon Douglas as group circulation sales development director as part of a major circulation push. Previously deputy circulation director, Douglas will work with all of the group’s circulation directors in identifying opportunities to build sales. Robert Mayne, former circulation sales manager, has been promoted to deputy circulation director.

Mirror Group has appointed Sharon Douglas as group circulation

sales development director as part of a major circulation push.

Previously deputy circulation director, Douglas will work with all of

the group’s circulation directors in identifying opportunities to build

sales. Robert Mayne, former circulation sales manager, has been promoted

to deputy circulation director.



Booth Lockett Makin has signed a sponsorship deal with Sky Box Office on

behalf of Domino’s Pizza. Domino’s is to put its name to the Spice

Girls: Live In Your Living Room concert, available on Sky Box office

this Sunday, 26 September. The event will be supported by extensive

Domino’s branded trailers across all Sky channels. The pizza brand

already sponsors Sky One’s The Simpsons.



The Telegraph has begun marketing to students this week with a series of

discounts, promotions and events designed to capture student and

graduate readership. The newspaper’s student magazine, Juice, is the

official magazine of the NUS with a circulation of more than 400,000.

The magazine will be supported by a website, www.juiced.com.



The Mail on Sunday’s editor, Jonathan Holborow, has left the newspaper

and been replaced by Peter Wright, deputy editor of the Daily Mail. The

change comes just a few weeks after Jonathan Harmsworth assumed

chairmanship of Associated Newspapers following the death of his father,

Viscount Rothermere.



Cable TV penetration has risen for the third successive quarter to 22.5

per cent of homes passed by cable operators, according to the latest

figures from the Independent Television Commission. The figures show

that 2.56 million homes now take cable TV services - just over 10 per

cent of all TV homes.



The Periodical Publishers Association, the Association of Newspaper &

Magazine Wholesalers and the National Federation of Retail Newsagents

are launching Magazine Month in October to increase national awareness

of specialist magazines. The home delivery catalogue will list more than

1,500 titles, aiming to encourage consumers to buy a specialist title

regularly.



IPC has restructured its music titles with the promotion of Neil

Robinson to associate publisher of NME, Melody Maker and NME.Com. Bruce

Sandell, associate publisher of Muzik, has assumed responsibility for

Uncut. Sophie Watson-Smyth, product manager for Virgin-Our Price, joins

IPC’s marketing department as promotions manager for Muzik and

Uncut.



BBC Scotland has unveiled a major campaign by Faulds Advertising. Three

films - two of 40 seconds and one of 60 seconds - illustrate ordinary

Scottish people enjoying programmes such as Rab C. Nesbitt and Hamish

Macbeth. The films aim to improve long-term audience perceptions of the

BBC in Scotland.



The regional newspaper group, Trinity, which earlier this year was in

talks with Mirror Group, reported a 13 per cent increase in profits

before tax of pounds 36.2 million for the first six months of 1998.

Turnover rose 6 per cent year on year to pounds 174.3 million while

advertising revenue was up 11.4 per cent. Trinity said it would continue

to seek consolidation opportunities within regional newspapers.



Nicholas Rudd-Jones is to become the next chairman of the Newspaper

Publishers’ Association in November. Rudd-Jones is managing director of

Express Newspapers and takes over from Jeremy Deedes, managing director

of the Telegraph Group.



MBS has won the media planning and buying for Thomas Sanderson Blinds,

the designers and fitters of premium conservatory blinds. The brand has

traditionally advertised in supplements and home interest magazines, but

is expanding its coverage to broadcast media later in the year, and is

expected to spend around pounds 2 million.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).