The Independent Television Commission has cleared ITV over its £320 million deal with Unilever, saying that it could find no evidence of wrongdoing or impropriety. The deal was investigated after rivals of the broadcaster claimed it could fall foul of ITC rules preventing the joint selling of advertising by Granada and Carlton. - Marketing.
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Consumers are so well-informed by their online research they no longer feel a need to visit car showrooms, which is a problem for Audi.
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).