REVIEW: Marketing and advertising news in the week's press

Banc has won the pounds 10 million launch campaign for the recruitment company MyOyster. The agency has been working with MyOyster's parent company, Barkers Norman Broadbent, another recruitment specialist. Banc was appointed without a pitch. Media will be handled by PHD Compass. Some pounds 4 million will initially be spent on a print campaign before Christmas. Consumer work will follow in January. - General release.

Banc has won the pounds 10 million launch campaign for the recruitment company MyOyster. The agency has been working with MyOyster's parent company, Barkers Norman Broadbent, another recruitment specialist. Banc was appointed without a pitch. Media will be handled by PHD Compass. Some pounds 4 million will initially be spent on a print campaign before Christmas. Consumer work will follow in January. - General release.



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