REVIEW: Marketing and advertising news in the week's press

France's biggest agency pitch of the year - for France Telecom's

dollars 140 million-plus brief to rebrand its mobile phone division -

has been won by the Havas-owned Euro RSCG BETC in Paris. The agency beat

France Telecom's existing roster shops CLM/BBDO, TBWA France and Lowe

Lintas & Partners. The rebranding involves the gradual replacement of

three existing brands with that of France Telecom's pan-European mobile

operator, Orange. - General release.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).