REVIEW: Marketing and advertising news in the week's press

Labour's latest advertising gimmick is giving scratchcards to

first-time voters. They contain a pin number to access pop videos and

information on youth policies on Labour's web site. - The Sunday



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).