The Virgin Group is developing a branded credit card. The company
is thought to be in talks with a number of roster agencies regarding
advertising, direct marketing and media handling. It has already
contacted Rainey Kelly Campbell Roalfe/Y&R, HPT Brand Response and
Manning Gottlieb Media. If a card is launched, it is likely it will
tie-in to other Virgin offerings, including mobile phones, flights,
trains and music retail. - Marketing.