Review recap: PepsiCo, Dulux, Philadelphia

Accounts up for grabs include Pepsi's pan-European digital account, Dulux's international ad account, as well as the chance to work on Philadelphia and Vimto.

Vimtoad: fronted Vimto's 2014 brand campaign
Vimtoad: fronted Vimto's 2014 brand campaign

PepsiCo, which owns the Pepsi, Tropicana and Walkers brands, is reviewing its digital roster of agencies across Europe. The roster includes Jaywing, We Are Social and Abbott Mead Vickers BBDO in the UK, but does not affect AMV's creative relationship with the company.

Dulux, the paint brand owned by AkzoNobel, is reviewing its ad account across a number of key markets outside the UK and Asia. Bartle Bogle Hegarty resigned the non-UK and Asia part of the business earlier this year.

Mondelez-owned Philadelphia has launched a creative advertising review. J Walter Thompson picked up the cream-cheese brand's European creative account without a pitch last year.

Vimto, the Nichols-owned soft-drinks brand, is reviewing its creative account. The brand has used Cheshire-based agency Driven since 2008

The RNIB charity is on the hunt for a new creative agency.  It has worked with Arthur London, Good Agency and St Luke’s in the past. 

Apollo, the tyre manufacturer, is looking for a creative agency to handle its Vredestein brand, which currently works with J Walter Thompson Amsterdam.


Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.


Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

1 Meet the new breed of ad agency chiefs

A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.

Case study: How 'This girl can' got 1.6 million women exercising

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published