Review recap: Sky, Haven, Wayfair

Campaign's weekly round-up of advertising and media accounts that are under review by brands.

Sky Sports: ads fronted by David Beckham
Sky Sports: ads fronted by David Beckham

Sky is speaking to creative agencies as it prepares to shake up its sports-subscription service. The broadcaster has approached shops as it considers making changes to its customer packages for Sky Sports. It currently works with Adam & Eve/DDB, Brothers and Sisters, FCB Inferno and WCRS.

Haven, the holiday company, is seeking an ad agency for strategy and creative work ahead of a new campaign. The process is being run by Haystack. Haven most recently worked with travel and leisure marketing agency Souk, which is repitching.

Wayfair, the US online home goods retailer, has contacted UK ad agencies ahead of an international marketing push. Waygency, the brand's in-house agency, handles the brand's advertising in the US as well as US broadcast media buying.


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1 Grey London changes name to Valenstein & Fatt to promote diversity and tolerance

Grey London is making a statement against a recent surge in racism and nationalism by changing its name to Valenstein & Fatt, with the surnames of its two Jewish founders appearing above the agency's doors for 100 days.

Why Cosabella replaced its agency with AI and will never go back to humans

1 Why Cosabella replaced its agency with AI and will never go back to humans

In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.

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