REVIEW: Saatchi & Saatchi produces reworking of fcuk campaign

Saatchi & Saatchi has produced a reworking of the fcuk campaign by

TBWA/London aimed at raising awareness of dyslexia. The poster features

the word "Fcuk" followed by the strapline: "Dyslexia affects over 2.5

million people. Even those who work in advertising." - General release.