Six Continents has rejected a £2.8 billion offer for its pub business and is to push ahead with its plans to split itself into separate pub and restaurant operations. In recent months, the company has been lobbying shareholders on the merits of the decision. - The Wall Street Journal.
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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).