REVIEW

Hello! magazine is considering legal action against the rival publisher, Northern & Shell, over its new soft-porn publication, Posh Wives!. Hello! maintains that the layout and design of the title mimics its own and may denigrate the celebrity magazine sector. Northern & Shell also publishes Hello!’s rival, OK!. - Marketing

Hello! magazine is considering legal action against the rival

publisher, Northern & Shell, over its new soft-porn publication, Posh

Wives!. Hello! maintains that the layout and design of the title mimics

its own and may denigrate the celebrity magazine sector. Northern &

Shell also publishes Hello!’s rival, OK!. - Marketing



Pepsi has no plans to renew its pounds 1 million sponsorship deal with

the Spice Girls following Geri Halliwell’s decision to leave the group.

The deal ends in September, although the company has not ruled out a

separate deal with Halliwell, who has the same PR company as Pepsi. -

Daily Star



Tommy Hilfiger, the US fashion label, is suing Tesco over its cut-price

Hilfiger clothes. Hilfiger alleges that the supermarket is selling

counterfeit goods. It has issued a writ claiming damages and has

demanded that the chain reveals its sources for the pounds 3.5 million

worth of Hilfiger products it began selling over Easter. - Financial

Times



Compaq has been reported to the Advertising Standards Authority over

claims that its PCs are year 2000-compliant. The software company, Prove

It 2000, has complained following a Compaq ad that urged customers to

ditch existing PCs in favour of Compaq machines because its products

passed millennium compliancy tests. - General release



Nissan GB has promoted Brian Carolin to managing director, prompting a

search for a new marketing director. Carolin has held the top marketing

role since January 1996 and it is believed to be the first time a

Japanese car maker has promoted its marketing director to managing

director in the UK. Carolin was previously Nissan’s general manager for

product marketing in Amsterdam. - Marketing Week



Cable & Wireless has bought the Internet backbone business of the US

company, MCI, for pounds 385 million, beating two unnamed US groups. The

deal strengthens C&W’s US operations and it looks likely that the

planned dollars 37 billion merger between World-Com and MCI will go

ahead. Regulators in the US and Europe had warned they may veto the

merger because of the strength of both companies’ Internet transmission.

- Financial Times



Bass is urging people to ’join the still movement’ with a pounds 3

million poster campaign through Euro RSCG Wnek Gosper for its Hooper’s

Reef still alcoholic fruit drink. The poster campaign will run until the

end of June. - General release



BMP4 has won the task of promoting Marks & Spencer’s pounds 12 million

sponsorship of the Millennium Dome. The pounds 2 million project will

promote the Children’s Promise, a charity that aims to raise more than

pounds 100 million. BMP4 beat M&C Saatchi, which handles the New

Millennium Experience Company’s advertising, to the account. - Marketing

Week



Granada Sky Broadcasting has shortlisted four agencies to pitch for a

project to promote the Granada Plus channel. The project involves

promoting the station’s acquisition of the Avengers series, which will

run in September. The cable and satellite broadcaster says it is talking

to WCRS, Rocket, Curio and LGM. - Marketing Week



Camelot has drawn up a shortlist of seven agencies for its pounds 16

million account. The incumbent, Saatchi & Saatchi, will pitch against J.

Walter Thompson, Publicis, Abbott Mead Vickers BBDO, WCRS, M&C Saatchi

and Duckworth Finn Grubb Waters. The pitch will also include Camelot’s

media planning business. - General release



Tesco has launched a no-frills pensions plan in conjunction with

Scottish Widows. The scheme, which is being tested across 20 Tesco

stores, follows the supermarket chain’s entry into the banking sector. A

national launch is planned ’in the coming months’. - The Guardian and

the Independent.



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1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).