RKCR/Y&R hires Toby Talbot as executive creative director

Rainey Kelly Campbell Roalfe/Y&R has moved quickly to fill its vacant executive creative director post with the appointment of Toby Talbot, the group executive creative director of DDB New Zealand and regional creative director for DDB Asia-Pacific.

Talbot replaces Damon Collins, who announced in September that he was leaving RKCR/Y&R to launch a start-up with the agency’s chief executive Richard Exon.

In his new role, Talbot will oversee the RKCR/Y&R creative department, working closely with Mark Roalfe, the agency’s chairman, as well as Alison Hoad and Ben Kay, the recently appointed joint chief executives.

Talbot began his career in the UK, working at agencies including Chetwynd Haddons, Laing Henry and McCann Erickson.

He moved to New Zealand 15 years ago to join Colenso BBDO, where he worked his way up to executive creative director, before leaving to head the creative department at Saatchi & Saatchi New Zealand.

Talbot spent two years at Saatchis, but left in 2007 to join DDB New Zealand in the ECD role.

During his time at the agency, Talbot has helped DDB New Zealand become one of its top five creative offices in the world, and last year took on the additional duties of regional creative director of DDB Asia-Pacific.

In September, it was reported that Talbot was to spend 2012 seconded to DDB London to work on global clients such as Volkswagen and McDonald’s.

Roalfe said: "We scoured the globe for the very best creative talent and were really excited to find Toby. The standard of the work he has led at DDB is fantastic, but most of all he is a very charming and down to earth chap."

Subscribe to Campaign from just £57 per quarter

Includes weekly and quarterly print issues, plus unrestricted online access.


Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
BBH deputy ECD Caroline Pay exits

1 BBH deputy ECD Caroline Pay exits

Bartle Bogle Hegarty has parted company with its deputy executive creative director Caroline Pay and has promoted Ian Heartfield, creative managing partner, and Anthony Austin, chief executive of Black Sheep Studios, to take over as joint deputy ECDs.

Look out for the invisibles and introverts in your agency

1 Look out for the invisibles and introverts in your agency

By cultivating a clubbable culture, agencies are ostracising talented introverts, writes Andy Jex, the executive creative director at Saatchi & Saatchi London.

Just published