Rocket wins Replay-owner Fashion Box's media account

LONDON - Rocket has won the media account for Fashion Box, the owners of the Replay clothing brand.

Replay is the official sponsor of this year's MTV European Music Awards being held in Edinburgh in November. Rocket is planning a national advertising campaign to support this sponsorship.

Replay is the company's flagship brand and has an international presence and is starting to focus on the UK market.

With the opening last November of the Replay concept store in Covent Garden, the fashion brand is increasing its distribution across all of the independent retailers.

Terry Bates, commercial director of Fashion Box, made the appointment without a pitch.

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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).