Rugby stars take on dancing bananas in HSBC's Hong Kong Sevens hip hop-style battle

Men and women dressed as bananas, Tetris pieces, sushi and a washing machine take on the world's leading rugby sevens players in a surreal hip hop-style battle in this HSBC film.

HSBC invites rugby fans to #BringYourGame
HSBC invites rugby fans to #BringYourGame

The 95-second clip promotes the bank’s sponsorship of the 2014 Cathay Pacific/HSBC Hong Kong Sevens, part of the HSBC Sevens World Series, where outlandish costumes in the stands have become a tradition.

Players including England’s Dan Norton, DJ Forbes from New Zealand and US international Carlin Isles feature in the surreal ad, which uses the hashtag #BringYourGame.

Brand: HSBC

Client: Andrea Newman, global head of advertising and marketing communications, HSBC

Agency: Saatchi & Saatchi London

Creatives: Kate Stanners, Paul Silburn 

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Job description: Digital marketing executive
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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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