Russell Taylor Samsung Electronics

Russell Taylor

Samsung Electronics

Vice-president of corporate marketing

Taylor’s beloved Blackburn Rovers FC has had to take a backseat to rugby this year, with the brand hitching itself to the Rugby World Cup bandwagon. Samsung struck a deal last year with England Rugby to become its official consumer electronics provider, and capitalised on the partnership through a series of ads with comic Jack Whitehall, designed to initiate rugby novices into the mysteries of the sport.Taylor has also focused his energies on promoting the flagship Galaxy S6 smartphone, marked by an innovative ad that aired on ITV just hours after the phone was unveiled during Mobile World Congress in Barcelona.

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Job description: Digital marketing executive
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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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