Saatchis produces more 'inner voices' Monster.co.uk work

Monster.co.uk is continuing its 'beware of the voices' campaign

with two spots by Saatchi & Saatchi showing how the site can help people

develop their career.



The pan-European TV executions are based on people's inner voice, which

drives their actions, and how sometimes this inner voice may not give

them the best advice. They depict different work-related scenarios -

looking for your ideal job and promotion.



'Conference' shows a man at a conference embarrassing himself while

trying to get the attention of his dream employer. 'Run to work' shows

another employee running to get to work before his boss.



The 'beware of the voices' work has won a number of awards for the

agency, including a gold BTAA, a gold Campaign Press Award and a gold at

the One Show in the US last week. It also has four silver nominations at

the forthcoming D&AD awards.



Bella Hubble, the managing director for Monster.co.uk, said: 'These

commercials will continue to grow our business as well as strongly

establish leadership across the UK and other countries in Europe.'



The ads were written by Gavin Kellet and art directed by Nik

Studinski.



They break nationally in the UK on 20 May. They were directed by Tommy

Kuntz and Mike Maguire through Propaganda. There will also be a national

poster campaign.



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