Have your say: from banned ads to learning from YouTubers, get involved in the debate

Highlighting some of our best reader comments across our stories. Add your voice to the debate - and be heard.

Have your say: from banned ads to learning from YouTubers, get involved in the debate

by Rob Hobson 

Rob, I think you have hit the nail on the head here. The old understanding between brands and the branded is under pressure as our identifies multiply. I have no idea how this will resolve itself...i just know somehow it will!

by Will Harris

Ice-cream e-cig ad banned by ASA for appealing to kids

What balderdash from the ASA. Direct mail, by its very nature, is a targeted medium. Plus, two complaints hardly counts as an assault on the nation's sense of decency. read more

by Patrick Norrie 


HTC eyes 'strong resurgence' as CMO departure looms and sales tank


The fact they backed off of advertising to save money is a good and bad idea. The good comes from the obvious in saving money while their sales take a hit in a market they desperately need to take more control of...read more

by Robert Sammon



Total data: where creativity meets technology


A very interesting piece. I do wonder about the More Than example, though. If you're using a consumer panel then, mobile phone or not, that's just quant research...read more

by RJH

 


Argos kicks off its biggest marketing campaign to mark 'digital transformation'


How does a TV ad herald digital transformation? If I were going to shout about digital transformation for a brand, I'd want to use digital channels and social media, not television, radio and outdoor as my core channels.…read more 

by Debbie Denison 



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