A senior Labour MP has called for tougher penalties for companies
which use illegal fly-posting to advertise their goods and services.
David Hinchliffe, the chairman of the Commons select committee on
health, also wants the Government to introduce a more effective policing
system so that local authorities can crack down on fly-posting.
Hinchliffe tabled a Commons question on the issue after a company called
Direct Beds swamped parts of his Wakefield constituency in Yorkshire
The MP said: ’The present system is very bureaucratic and it is not easy
for councils to act. It should be simplified and the penalties should be
Although advertisers could be fined up to pounds 1,000, with daily
penalties of pounds 100 for continuing offences, Hinchliffe said it was
often ’worth their while’ to be fined as this bought ’free publicity’.
He is worried companies can escape prosecution if posters on walls and
bus shelters carry no identifying imprint.
But Nick Raynsford, the planning minister, said companies who received
publicity from ads displayed without the consent of the owner of the
land or premises could be prosecuted, unless the advertisers could prove
the ads were put up without their knowledge or consent.