ShortList plots new online publication

Be the first to comment
Soutar: says publisher is “more than busy” with launch of Mr Hyde
Soutar: says publisher is “more than busy” with launch of Mr Hyde

ShortList Media, the publisher of ShortList and Stylist magazines, is believed to be working on plans to launch an online publication next year.

Sources said that the new title, which has the working name of "Project River", will be an online offering targeting women.

Mike Soutar, the chief executive of ShortList Media, declined to comment on the proposed launch, saying that the publisher is "more than busy" with the debut of the daily e-mail service Mr Hyde, which targets "career-focused men".

Last year, ShortList Media launched its daily e-mail service for women called Emerald Street. It is thought that "Project River" involves plans for a broader, web-based offer.

ShortList recently recorded a circulation figure of 529,010, according to the Audit Bureau of Circulations. Stylist's circulation was 431,266.

SUBSCRIBE TO CAMPAIGN

Only £57 for 3 months

Includes every print & iPad edition, plus full access to Campaign online and other Brand Republic sites.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Campaign Jobs

Thousands of jobs across advertising, creative, marketing and media

Premier League gives lion a makeover as it waves goodbye to Barclays
Share

1 Premier League gives lion a makeover as it waves goodbye to Barclays

The Premier League has launched a more colourful brand identity built around its lion icon as it plots a future without a corporate sponsor for the first time in 23 years.

The end of false recognitions
Shares0
Share

1 The end of false recognitions

You'll be seeing less work from DDB at award shows in 2016. Here's why.

Just published