Sir Frank's partners keep him waiting

Be the first to comment

LONDON - Sir Frank Lowe's potential partners were this week keeping him waiting to find out if they would join his start-up, which has plundered Lowe's £50m Tesco account.

Paul Hammersley, the DDB London chief executive, and David Hackworthy, his chief strategic officer, have been slated to take leading roles in the new shop with Sir Frank and the former Lowe London chairman Paul Weinberger. But as Campaign went to press neither man (both at a DDB meeting in the US), had quit.

Nor had Mark Cadman, the JWT managing director. He is said to be weighing up the prospect of promotion at JWT against an equity stake in the start-up. Ed Morris, Lowe's executive creative director, has also been approached.

Meanwhile, it is believed Sir Martin Sorrell, WPP's chief executive, has had talks about his possible involvement, but nothing has been agreed.

Lowe's 20-strong Tesco account team is expected to be offered jobs by Sir Frank.

Besides Tesco, the agency could launch with business from Heineken and Olympus.

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum.

Tags

SUBSCRIBE TO CAMPAIGN

Only £49 for 3 months

Includes every print & iPad edition, plus full access to Campaign online and other Brand Republic sites

SUBSCRIBE

Campaign Jobs

Thousands of jobs across advertising, creative, marketing and media

Just published