Sky launches music download service to rival iTunes

LONDON - Sky is launching a digital music download service in an effort to challenge Apple's dominance on the sector.

Sky…launching digital music download service
Sky…launching digital music download service

The "Sky Songs" subscription service will charge users £7.99 per month, which will entitle them to download up to ten songs and to stream an unlimited amount of music.

More than four million tracks will be made available to download from next Monday, and users will be able to transfer their purchases on to any MP3 player. Currently, songs downloaded from iTunes are only compatible with Apple's iPod music players.

Apple is still the clear market leader in the digital music marketplace. However, it has come under increasing pressure in recent years with the emergence of streaming sites such as Spotify.

Topics

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).