Sky Sites lands pounds 1m deal for Luton Airport

Sky Sites has secured the pounds 1 million-a-year contract to sell advertising space at London Luton Airport, seeing off rival bids from More Trans and Postair.

Sky Sites has secured the pounds 1 million-a-year contract to sell

advertising space at London Luton Airport, seeing off rival bids from

More Trans and Postair.



The win means that Sky Sites now controls the advertising space at all

of London's main gateways: Heathrow, Gatwick, Stansted, Waterloo and the

Ashford International Eurostar terminal, as well as London Luton. The

company is also the exclusive advertising sales contractor for the

airports at Southampton, Glasgow, Edinburgh and Aberdeen.



Plans for the new 'state-of-the-art' terminal at Luton include a 3D

indoor ad site, consisting of a purpose built structure in the check-in

area.



Sky Sites sales director Lee Lawrence said: 'Because this is a

completely new terminal, we will be able to develop the very best

advertising opportunities.



We can offer a number of traditional sites, but also develop our own

innovative ideas including the use of plasma screens.'



Chris Martin, head of retail at London Luton Airport, said that the

appointment of Sky Sites was evidence that the 'significant passenger

growth and changing socio-economic profile' of Luton Airport was

attracting professional business partners.





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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).