Smart 'skateboarder short' by Weapon7

Weapon7 has created an ad for Smart featuring a pair of pro skateboarders performing stunts on the "first-ever two-man skateboard", designed to promote the two seats within the car.

The video is launching as an online campaign via YouTube, before airing in cinemas across the UK.
 

Credits

Account director
Marketing director passenger cars at Mercedes-Benz
Copywriter/creative director
Art director/ creative director
Executive creative director
Planner
Designer
Media agency
Media planner
Production company
Exposure

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