Social photos of the week

Richard Desmond kicks back with a spot of knitting at a community project in Hatfield, funded by his Health Lottery. He can likely afford time for needlework after selling Channel 5 to Viacom.

The Co-operative Food took a beating for this print execution. One person Tweeted: "It’s 50 per cent longer, not a third. Don’t go running a bank or anything." The ad was not created by its lead agency, Leo Burnett.

"Standard Friday night out in Beaumont," Tweeted the Dare boss Toby Horry (@tobyhorry) at a Secret Cinema event. Its hashtag is #tellnoone, but nothing stays secret for long…

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How easyJet transformed customer data into emotional anniversary stories
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1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

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