Social photos of the week

@SW16_Moriarty was inspired to make this mash-up of Dave Trott and the latest Adidas campaign. Diary could well imagine Trott becoming a Che Guevara figure for young creatives..

"There is a Greggs outlet in New Cross NHS hospital, Wolverhampton. I am not sure how to process this news," Goodstuff Communications’ Simeon Adams writes.

Raju Narisetti, the senior vice-president of strategy at News Corp, posted these lovely fake old-timey print ads for some social giants on Twitter.

Tweet or tag your pictures on Instagram to @campaignmag or #CampaignDiary

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1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).