Sami Shah is boning up on his Heimlich technique after seeing this St John Ambulance ad: "If any work of fiction can persuade parents to learn first aid (and keep a closer eye on their kids), this traumatic spot with a bitter twist is it." It was created by Rob Ellis and Alex Ball, and directed by Dougal Wilson through Blink.
UK Regional Marketing Manager £65k Dot-Gap, London (Central), London (Greater)
Marketing Manager £55,000 per annum Ball & Hoolahan, London
Business Development Director - Brand Agency £60-70k plus commission and benefits The Jefferson Group, London (Central), London (Greater)
Abbott Mead Vickers' press ads for Sainsbury's in the 1980s formed the most influential and culturally significant campaign the UK has ever produced, argues Paul Burke.