AdvertiserStrathmore spring water
AgencyThe Leith Agency
ExposureUnited Kingdom and Europe
This is the second TV spot to back the launch of Strathmore Spring water and much like its predecessor earlier this year, the 30-second ad shows a group of young people in what resembles a scene from a music video.
It features a group of young people wearing tartan, standing around a dance mat in a warehouse. As they crowd together, a girl performs a routine with ribbons to a remixed-bagpipe soundtrack, with the ribbons represented by water flowing from a bottle of Strathmore.
As she spins and circles around the warehouse, she leaves a trail of water ribbons, while the watching gang join in and perform their own dance moves.