Sutcliffe quits Cabal after bust-up

Managing director of Cabal Communications Andy Sutcliffe has walked out of the troubled publisher after a row with chief executive Sally O’Sullivan.

Managing director of Cabal Communications Andy Sutcliffe has walked

out of the troubled publisher after a row with chief executive Sally

O’Sullivan.



Neither O’Sullivan nor Sutcliffe were available to comment on the

reasons behind his sudden departure, but it is thought that Sutcliffe

decided to quit following an argument last Tuesday.



His resignation follows those of fellow staff Charmian Denison, who last

week joined IPC Southbank as advertisement manager of 19 and Mizz (Media

Business, 13 March), and PR manager Jennifer Press, who quit to join the

BBC last month.



Another founding member, former commercial director Helen Brocklebank,

quit last year and joined Emap Elan in October. Also in October, Front

ad director Dan Proctor resigned abruptly.



Denison, Brocklebank and Press starred in the recent BBC docusoap

Trouble Between the Covers. The series exposed the tensions that arose

as Cabal attempted to establish itself in the magazine publishing

industry.



Earlier this year, Cabal closed Maximum Mountain Bike and returned Good

Health to its former owner following disappointing sales results. It was

scheduled to launch two men’s titles this month but they have now been

put back until autumn.



Cabal claimed the delay was caused by a lack of retail shelf space

resulting from the spring launch of women’s glossies PS, Aura and Nova.

However, this is belied by the fact that four more women’s titles are

set to launch in the autumn, making shelf space even more scarce.



One of the new men’s titles, Mondo, is aimed at slightly older readers

than Front and is said to be a style-led magazine. The other title is

aimed at older men.



Before her departure, Denison had been selling the new men’s magazines

following the closure of Good Health.



Cabal has had little success in gaining contract publishing business to

support its consumer launches. However, its flagship titles Front and

Real Homes recorded impressive July to December ABCs of 141,742 and

131,189 respectively.



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