SXSW photo diary #2: humans and machines

Laura Jordan Bambach, a creative partner at Mr President, is sharing the best of SXSW in pictures. On day two, she explores the relationship between humans and robots, attends a talk by the actress Ellen Page, and speaks about bravery and diversity.

To kick off the day, The Great British Diversity Experiment winners and mentors met up. 

Next I attended a keynote session with the actress Ellen Page and filmmaker Ian Daniel, who spoke about Gaycation, the documentary series they’ve made with Spike Jonze and Vice.

The second session I attended, "A Human and a Robot Play a Drawing Game", was by far the best talk of the day. Sougwen Chung, a researcher and artist at MIT Media Lab, spoke about the relationship between humans and machines.

I visited Analog, an event by American Greetings that featured activities such as printmaking and hand lettering. For me this wins the most interesting and behavioural tie-in and presence from a brand at SXSW because of its humanness.

Then I spoke about bravery and diversity at The Girls' Lounge for the ANDYs.

Spotted in Austin:

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1 Brands that forge an emotional tie are best protected from copycats

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